Casey Zandbergen

About Casey Zandbergen

I didn\'t start in product. I started in the field — building wireless sensor networks for petrochemical pipelines, closing deals with ExxonMobil, and figuring out how to get hardware certified by the FCC and UL while raising Series A capital from institutional investors.That early operator experience — founding, funding, shipping, and selling — is the lens I bring to everything I\'ve done since.Over 25 years I\'ve led product and corporate strategy across the full stack of company stages: from zero-to-one startup, through PE-backed scale, to a $1B+ exit. At ITRS Group I owned strategy across a portfolio of 8 products in EMEA, Americas, and APAC — growing ARR from $50M to $100M, closing three buy-side acquisitions including a $60M+ deal, and leading the PE sale that valued the business at over $1B. At linqd. I built the company\'s entire product delivery infrastructure from scratch, compressed time-to-market from years to months, and drove customer growth from 12 to 25 enterprise accounts on a $36M ARR platform.More recently, I\'ve made AI adoption and hands-on product development a core competency. At linqd I architected and deployed AI-powered tools that automate the product development lifecycle, built internal platforms for sales and marketing automation using OpenAI GPT-4, Claude, and open-source LLMs, and shipped customer-facing AI applications for geographic fencing and automated prospecting in the home improvement and construction market. At ITRS I led structured R&D evaluation of large language models for financial infrastructure observability and alerting — assessing GPT-4, Claude, and Gemini across real-time monitoring use cases. I bring both the strategic and hands-on perspective: I can evaluate AI build/buy/partner decisions at the board level and deploy a production AI application.The through line: I go where there\'s a hard problem at the intersection of product, strategy, and market. I\'ve raised $25M+ in institutional capital, built international GTM from zero to $50M in pipeline, closed enterprise deals across EMEA, Americas, and APAC, and led M&A from identification through integration. I\'ve earned credibility on both sides of the table — presenting PE exit rationale to a board and then sitting in a sprint review debating API architecture with an engineering team. That range is the job.

Experience

1. Director of Product Management

   Linqd

   Jun 2024 — Present · Tulsa, OK, US

   Built and own the full product delivery infrastructure for a $36M ARR MarOps platform serving 25 enterprise accounts. Define and drive the product roadmap in partnership with the CRO, compressing time-to-market from years to months.Architected and deployed AI-powered automation across the product development lifecycle — integrating OpenAI GPT-4, Claude, and open-source LLMs to accelerate delivery cycles and reduce manual overhead. Built internal AI platforms for the sales and marketing teams enabling automated prospecting, content generation, and campaign execution. Shipped customer-facing AI tools for geographic fencing and automated prospect identification for clients in the home improvement and residential construction sector — unlocking new revenue-generating capabilities for the platform.Lead cross-functional execution across engineering, sales, and client success to ship AI-powered marketing automation capabilities including play orchestration, audience intelligence, and data enrichment. Serve as the internal authority on MarOps technology — advising clients on implementation strategy and positioning linqd. as a technology-first platform in enterprise sales cycles.

Education

• The University of Tulsa

  Philosophy, Mathematics

  1993 — 1995

Skills

• Integration
• Requirements Analysis
• Cloud Computing
• Product Management
• Strategic Planning
• Saas
• Product Development
• Agile Methodologies
• Software as a Service (Saas)
• Business Development
• Project Management
• Web Services
• Program Management
• IT Strategy
• Professional Services
• Team Leadership
• Erp
• Process Improvement
• Enterprise Software
• Vendor Management
• Enterprise Architecture
• Solution Selling
• Product Marketing
• Software Project Management
• Crm
• Sdlc
• Data Center
• Strategy
• New Business Development
• Business Intelligence
• Business Analysis
• Cross-Functional Team Leadership
• Business Process Improvement
• Software Development
• Salesforce.com
• Contract Negotiation
• Start-Ups
• Business Strategy