Casey Mills
Leading social media strategist, AI enthusiast, speaker and team builder.
- Role
- Vice President Director of Social Media at Swanson Russell
- Location
- Lincoln, NE, US
- LinkedIn followers
- 500 followers
About Casey Mills
I specialize in integrating AI 🤖, content marketing, and social media strategy to create smarter, more efficient workflows. From building custom GPTs for content creation, audience engagement, and performance analysis to streamlining operations with AI-driven insights, I help brands and agencies navigate the future of digital marketing. My work blends emerging technology with human creativity, ensuring AI enhances—not replaces—strategic storytelling and brand impact. As a leader, speaker, and consultant, I’m passionate about helping teams embrace AI innovation in a way that drives real value. Let’s connect!
Experience
Vice President Director of Social Media
Jun 2022 — Present · Lincoln, NE, US
As a vice president, I serve on the agency’s Leadership Council and New Business Council, helping set direction and implement initiatives that drive the business\'s overall success- Contributed to the highest pitch win rates in the agency\'s history- Collaborate with other executives and department heads to foster innovation in our services- Lead agency continuous improvement initiatives to improve our process and final product- Promote the agency through new business, recruitment and employee engagement marketing initiatives- Attend industry events, give guest lectures, host webinars, and volunteer with organizations to bolster the agency’s thought leadership credentials and expertise- Monitor industry trends both within our clients’ industries and social media to provide expert analysis and guidance to improve our positioning and service offerings.
Education
Hastings College
BA
University of Nebraska-Lincoln
MA
Skills
- Final Cut Pro
- Photography
- Video Editing
- Copy Editing
- Marketing
- Publications
- Graphic Design
- News Writing
- Videography
- Blogging
- Press Releases
- Storytelling
- Ap Style
- Feature Articles
- Indesign
- Social Media
- Editing
- Public Relations
- Media Relations
- Newspapers
- Marketing Communications
- Copywriting
- Journalism
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