Casey Estrada
VP, GTM Operations | Building High-Performance Revenue Engines for SaaS & FinTech | Data, Systems & Strategy at Scale
- Role
- Vice President, Gtm Operations at Tiphaus
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Casey Estrada
I build the systems that help great teams grow smarter. As a GTM and Revenue Operations leader, I connect the dots between Sales, Marketing, Customer Success, and Finance, turning messy data into clear strategy and predictable growth. At TipHaus, I lead GTM Operations for our SaaS and FinTech products, overseeing everything from Salesforce architecture and pricing strategy to forecasting and analytics. My goal is simple: make revenue operations work like a single, connected engine. Efficient, transparent, and scalable. I’m at my best when helping teams simplify complexity, automate intelligently, and find insights that move the business forward. Whether it’s designing a new forecasting model or rethinking how data flows from product to CRM, I like solving hard problems that unlock growth. Focus Areas: Revenue Operations • Go-to-Market Strategy • SaaS & FinTech Growth • Data Systems • Forecasting & Analytics • Cross-Functional Leadership • Process Design
Experience
Vice President, Gtm Operations
Jul 2025 — Present · Seattle, WA, US
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