Casey Murdock
Advancing Value-Based Care Through Healthcare Economics & Immunization Strategy | Value Assessment Liaison (VAL) | Market Access & Reimbursement | Former Key Account Leader ($50M+ Portfolio)
- Role
- Associate Director Value Assessment Liaison, Us- Vaccines at Sanofi
- Location
- Jersey City, NJ, US
- LinkedIn followers
- 500 followers
About Casey Murdock
An accomplished & multi award-winning individual with over a decade of experience within specialty vaccine portfolio sales, strongly focusing on Strategic Account Management, and successfully managing large books of business valued at 50+ million dollars, inclusive of key large, organized customers, IDN’s, and Health Systems. As a highly motivated and driven sales leader, currently expanding Market Access skillsets in the Reimbursement Education Liaison Role, providing in-depth education on vaccine billing, coding, and reimbursement, within the Commercial & Medicaid payer landscape. An expert on regional and national coverage and reimbursement for new product launches, with a proven track record in developing and delivering comprehensive educational programs for healthcare providers and patients, focusing on the economic value and reimbursement processes of vaccines, resulting in enhanced vaccine uptake.Thrives in collaborative/team approach environments, with a passion for developing people, mentoring others, and driving positive outcomes.Expertise Areas Include:• Hospital & Health System Contract Execution• Billing, Coding, & Product Reimbursement Education• Market Access• Revenue Cycle / Financial Analysis • Value Based Healthcare • Strategic Account Management• Contracting• Buy and Bill Products• New Product Launches• Building & Managing Relationships• Customer Service• Immunology• Identifying Key Targets • Cross-Functional Team Leadership• Mentoring & People Development
Experience
Associate Director Value Assessment Liaison, Us- Vaccines
Nov 2025 — Present
Advance value-based care adoption by engaging C-suite leaders (CFO, CMO, Quality, Population Health) at risk-bearing organizations to align vaccine strategy with clinical outcomes, total cost of care, and risk-based performance goals.• Translate health economics and outcomes evidence into executive decision support, elevating portfolio conversations from product cost to economic value, budget impact, and system-wide ROI, with initial focus on RSV and Influenza.• Identify, profile, and prioritize high-impact risk-bearing organizations by analyzing care models, financial risk structures, quality metrics, and payer-provider relationships to optimize engagement strategy and long-term partnership potential.• Shape and deploy differentiated value propositions using health economic models, budget impact analyses, reimbursement insights, and clinical evidence to support sustainable adoption within value-based and alternative payment environments.• Serve as a strategic connector across the enterprise, partnering with Account Management, Pricing & Contracting, Marketing, and Medical to deliver integrated, compliant, and customer-centric solutions—while surfacing market insights to inform national strategy and innovation.
Education
Saint Joseph's University
Pharmaceutical Marketing & Healthcare (Major), Managing Human Capital (Minor)
2010 — 2014
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