Casey Barrett

About Casey Barrett

I\'ve been lucky enough to be surrounded by incredible people throughout my life, and I take pride in learning from and coaching those around me. I’ve been fortunate to work with incredible coaches, mentors, and role models who’ve shaped my approach to leadership. I’m a driven sales leader with a proven track record of building high-performing teams and shaping strategies that deliver measurable results. From the early stages of my career, I’ve consistently exceeded sales targets and forged lasting relationships with clients, fueling sustainable business growth.My career has been defined by the ability to lead teams through high-growth phases, refine sales cycles, and collaborate across departments like marketing, finance, and operations to bring strategic initiatives to life. By focusing on sales education and cultivating a culture of continuous improvement, I’ve helped scale operations, enhance forecasting accuracy, and maximize profitability.I\'m proud of the education I received at Fordham, a school that encouraged us to \"go forth and set the world on fire.\" It\'s a call that continues to drive me daily as I strive to grow, learn, and push the boundaries of what\'s possible. My interests outside of work include music, photography, Mets baseball, and fitness.

Experience

1. Regional Sales Manager

   Mizuno USA

   May 2018 — Present

   Sales Leadership & Business Growth• Drove 14% sales growth in 2024, leading a high-performing team to exceed revenue targets.• Ranked #1 across all regions in revenue and new business acquisition for 2024.• Led the top-performing sales team for three consecutive years, outpacing all teams in sales and revenue.• Increased bookings of 2025 futures orders 55% over the prior year, ensuring continued growth into 2025.• Managed the Sales Rep of the Year in three of the past four years, fostering a culture of excellence and high performance.• Manage key accounts, crafting tailored sales strategies to foster long-term relationships and accelerate revenue growth.• Develop and execute strategic territory plans to maximize distribution, profitability, and customer engagement.Strategic Sales & Brand Representation• Represent the company at industry conferences, delivering compelling presentations in front of large audiences and engaging key stakeholders to drive brand awareness and new opportunities.• Align sales strategy with brand objectives, collaborating with the Director of Running to reinforce market positioning and business growth.• Spearhead cross-functional initiatives, enhancing operational efficiency and customer satisfaction.Team Development & Operations Management• Lead a division-wide sales training program focused on the art of selling, equipping reps with advanced techniques to elevate performance.• Lead monthly town halls and professional development sessions, fostering continuous learning and team excellence.• Oversee forecasts, budgets, and sales quotas, ensuring consistent performance and alignment with business goals.• Organize and execute bi-annual sales conferences, strengthening industry presence and team engagement.