Casandra Cole
Senior Art Director, Integrated Marketing @BJ's Wholesale Club
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WORK HISTORY
Senior Art Director, Integrated Marketing @BJ's Wholesale Club
Marlborough, MA, US
Lead Art Director on omni-channel campaigns for Own Brands, strategic priorities and BJ’s services including paid media, email, digital, social and print • Art direct on-brand photo and video shoots, including selection of photographers, stylists and models• Conceptualize and deliver innovative creative with strategy at the forefront, presenting work to senior leadership to gain alignment and drive business results• Manage, mentor, guide and provide feedback to Art Directors, Graphic Designers, Copywriters and production design team• Partner closely with marketing team to effectively balance and prioritize workload and timelines
EDUCATION
Massachusetts College of Art and Design
Summer Studios (Pre-College Program)
Rhode Island School of Design
Interface Design
Montserrat College of Art
Bachelor of Fine Arts, Graphic Design
Rhode Island School of Design
Experimental Printing
SKILLS
ABOUT CASANDRA COLE
I’m Casandra, a creative-minded pro from RI. My sense of design leans toward clean and modern, with a strong emphasis on typography. I’m a sucker for a well-kerned headline and have a font collection that deserves its own hard drive. To me, good design is not only visually interesting, but also clearly communicates the message. Skills: Art direction, photo shoot direction, creative leadership, strategic design, project management, mentoring
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