Carson Lopez
Connecting Brands with Collegiate Athletes
- Role
- Partnerships Manager at Article 41
- Location
- Charleston, SC, US
- LinkedIn followers
- 500 followers
Experience
Partnerships Manager
May 2025 — Present · Chapel Hill, NC, US
At Article 41, I manage brand and athlete partnerships in the collegiate NIL (Name, Image, and Likeness) space – executing strategic campaigns that connect top college athletes with national and regional brands. Key Responsibilities- Manage partnership strategies for brands activating in the college athlete space across social media platforms (Instagram, TikTok, etc.)- Coordinate with internal and external stakeholders to drive measurable campaign outcomes- Maintain strong relationships with athletes, agents, and brand partners to ensure alignment and success- Source and pitch athletes for brand collaborations across categories including CPG, lifestyle, wellness, and apparel- Support creative direction and content strategy to align with brand goals and enhance performance
Education
Limestone College
Business Administration and Management, General
2016 — 2018
College of Charleston
Bachelor of Science - BS
2018 — 2021
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