Carrie Leahew
Sr Channel Marketing Manager @Domtar
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WORK HISTORY
Sr Channel Marketing Manager @Domtar
Fort Mill, SC, US
EDUCATION
Seton Hill University
Bachelors, Marketing
ABOUT CARRIE LEAHEW
I help companies accelerate growth by turning products into must-have solutions. With 15 years in marketing across B2B SaaS, B2C CPG, I drive go-to-market strategies that boost engagement, revenue, and retention. Trusted partner to cross-functional stakeholders and executive leadership, I deliver the positioning, messaging, and digital marketing campaigns that fuel business success.KEY SKILLS & COMPETENCIES * Marketing Strategy: Strategic Planning, Brand Strategy, GTM Planning, Content & Messaging, ABM, Lifecycle Marketing, Channel Marketing *Growth & Demand Gen: Lead Nurture, Paid Media, Events, Thought Leadership, Revenue Marketing, Email Marketing*Digital & Martech: SEO, SEM, AI Agents, eCommerce, Email Automation, Influencer Campaigns*Leadership & Ops: Team Development, Budgeting, Cross-Functional Collaboration, Sales Enablement, Project ManagementTOOLS & PLATFORMS*AI & Martech: ChatGPT, Gemini, Co-pilot, HubSpot, Salesforce, Optimizely, Twilio*Analytics & Optimization: Google Analytics, Google Marketing Platform, UserTesting*Campaign & Content: Adobe Creative Suite, WordPress, Canva, Sitecore, Mailchimp, Hootsuite*Productivity & Ops: Google Workspace, Asana, JIRA, Slack, Microsoft Office Suite
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