Carolynn Pallo

Results-driven marketing & project management pro with 14+ yrs in DTC, brand strategy & ops. Skilled in driving growth, leading teams & turning strategy into execution.

Role
Sr Project Manager at Bloom
Location
Santa Rosa, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Carolynn Pallo

With over 14 years of experience in direct-to-consumer marketing, brand strategy, and operations, I help businesses grow by blending big-picture thinking with practical execution. I’ve led cross-functional teams, launched rebrands, optimized workflows, and consistently driven revenue growth across a range of industries—especially in eCommerce and lifestyle brands.I thrive at the intersection of strategy and getting things done, whether it\'s refining a customer journey, building out a campaign, or streamlining a process to free up bandwidth for what matters most.

Experience

  1. Sr Project Manager

    Bloom

    Jul 2022 — Present · Seattle, WA, US

    I lead high-profile DTC projects from start to finish, ensuring timely delivery and staying on budget. By streamlining workflows and team coordination, I boosted efficiency by 20%, while managing cross-functional teams and client communications to drive growth and retention.

Education

  • Academy of Art University

    Bachelor of Arts - BA, Graphic Design

  • Empire College School of Business

    Associate of Business Administration, Business and Hospitality

    2006 — 2008

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