Carolyn Lam

Digital Campaign Manager @ NBCUniversal - Ad Sales, Business Operations & Services

Role
Digital Campaign Manager at NBCUniversal
Location
Detroit, MI, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Carolyn Lam

My role as a Digital Campaign Manager hinges on fostering robust client relationships and ensuring the precise trafficking of each digital campaign. In addition, my role revolves around effectively communicating & delivering pacing, reporting and media screenshots. Alongside this, I cultivate my passion for visual storytelling & human connection through freelance photography, where I excel in creating compelling digital content and enhancing customer engagement with my expertise in Adobe Lightroom. With a double major in Advertising Management & Psychology & minors in Cognitive Science & Public Relations from Michigan State University, my analytical and communication skills are cornerstones in delivering exceptional customer service. My collaborative efforts in strategic planning and sales operations aim to align client expectations and elevate campaign performance. The intersection of my academic background in psychology and advertising with my professional experiences positions me uniquely to contribute innovative perspectives and drive impactful outcomes.

Experience

  1. Digital Campaign Manager

    NBCUniversal

    Jul 2024 — Present · Birmingham, MI, US

Education

  • Grandville High School

    High School Diploma

    2015 — 2019

  • Michigan State University

    Bachelor of Science - BS, Psychology, Minor Cognitive Science

    2019 — 2023

  • Michigan State University

    Bachelor of Science - BS, Advertising Managment

    2019 — 2023

  • The American University of Rome

    Advertising, Advertising and Public Relations

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Carolyn Lam — Digital Campaign Manager at NBCUniversal in Detroit, MI, US | Unifers