Carolyn Chandler
AI-Powered Learning & Content Design | UX Strategy | Instructional Design | Author | Consultant
- Role
- Principal Experience Architect at Bottle Rocket
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Carolyn Chandler
As a CONSULTANT.I provide creative and technical project teams and their stakeholders with insights, ideas, designs and strategies for creating positive user experiences. I\'ve worked with companies ranging from start-ups to Fortune 500 organizations, looking at specific products or across areas of the business that impact customer engagement. I bring both a strategic mindset and a hands-on passion for the details, whether creating complex flows or writing microcopy that aids with user comprehension or behavior change. As an AUTHOR.I\'ve authored books on Experience Design topics with a focus on resources that help those entering the field, or those trying to connect the dots across the many facets of the practice. Russ Unger and I released the third edition of A Project Guide to UX Design in 2024. In 2014, Anna van Slee and I released Adventures in Experience Design, an activity-focused introduction to experience design for beginners. As an INSTRUCTOR.I teach Experience Design techniques to those who want to understand their customers and to uncover new ideas for products and services. I\'m available to provide on-site training within organizations that would like to increase their focus on customer experience.As a PERSON.I\'m part Tina Fey and part Spock with a dash of Stimpy.
Experience
Principal Experience Architect
Jan 2026 — Present · Chicago, IL, US
Leading comprehensive experience strategy and design for customer-facing applications and websites, primarily within the Quick Service Restaurant (QSR) and home services sectors.In this role, I focus on:Integrating new technologies to enhance customer awareness, personalization, and seamless order/payment flows.Defining and designing features that deliver easier, more delightful, and highly personalized user experiences.Reducing friction within digital journeys and ensuring the authentic expression of brand values for our clients.My strategic contributions directly impact client success by driving:Increased profitability, user engagement, and higher conversion rates.Enhanced user satisfaction, brand loyalty, and reduced customer complaints.I collaborate with a talented team, bringing a blend of creative studio energy and a commitment to ethical, thoughtful, and impact-driven solutions.
Education
SAIIE - Spanish American Institute of International Education
Spanish, Organizational Psychology
1995 — 1995
University of Michigan
Bachelor's Degree, BS in Anthropology, Honors
1992 — 1996
Digital Learning Institute
Professional Diploma in Digital Learning Design, Educational/Instructional Media Design
Skills
- Heuristic Evaluation
- Wireframing
- Paper Prototyping
- Experience Design
- Usability
- Wireframes
- Interactive Marketing
- Persona
- Usability Engineering
- Wire Framing
- Information Design
- Web Design
- User Research
- Public Speaking
- User Experience Strategy
- User Experience Design
- Card Sorting
- Human Computer Interaction
- Start-Up Consulting
- User Interface
- Axure
- Omnigraffle
- User Experience
- Content Strategy
- Digital Strategy
- Contextual Inquiry
- User Adoption
- Community Strategy
- Information Architecture
- Product Management
- User Interface Design
- Task Analysis
- Design Thinking
- Taxonomy
- User Scenarios
- Usability Testing
- Interaction Design
- Design Strategy
- User-Centered Design
- Heuristic Analysis
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