Caroline W. Miller
Social Media Marketer I Content Creation, Community Management I Helping Brands Increase Online Visibility
- Role
- Social Media and Brand Journalism Manager at Atrium Health
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Caroline W. Miller
With over seven years of experience in digital marketing and social media management, I…
Experience
Social Media and Brand Journalism Manager
Dec 2022 — Present · Charlotte, NC, US
Develop and maintain a content calendar aligning with brand voice, engaging followers-Utilize data-driven insights to increase social engagement by 20% YoY-Create graphics and short-form videos, generating 7.2 MM engagements across multiple platforms-Execute social media strategy for regional marketing campaigns, winning five categories at the 2023 Queen City PR Awards-Employ social listening tools for reputation management and optimize blogs for SEO-Lead cross-functional teams to ensure social alignment across the enterprise
Education
University of South Carolina
Bachelor of Arts (B.A.), Education
2004 — 2008
University of South Carolina
Master of Education (M.Ed.), Language and Literacy
2008 — 2010
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