Caroline Keating

Strategic Communications Major at High Point University | Aspiring Marketing and Communications Strategist

Role
Brand Strategy & Content Associate at Hype At High Point University
Location
High Point, NC, US
LinkedIn followers
500 followers

About Caroline Keating

I’m a junior studying Strategic Communications at High Point University with a passion for brand storytelling, strategic messaging, and creative problem solving. Currently, I serve as a Brand Strategy & Content Associate with HYPE, HPU’s student run creative agency, where I collaborate with a small team to bring client brands to life through research driven strategy, written content, and visually engaging social media assets.Through hands on agency experience, I have been able to strengthen my ability to translate brand insights into clear, impactful messaging while working in fast paced environments. I enjoy developing brand voices, crafting content, and designing digital assets that resonate with target audiences.I’m actively seeking internship opportunities in communications, marketing, branding, or content creation where I can continue to learn, contribute, and grow.

Experience

  1. Brand Strategy & Content Associate

    Hype At High Point University

    Jan 2026 — Present · High Point, NC, US

    Contributes to a client rebranding project through HYPE, a student-run agency at High Point University, by conducting research, developing written brand content, and designing social media assets. Collaborates within a small agency team to deliver strategic, client-focused branding solutions.

Education

  • High Point University

    Bachelor of Arts, Advertising, Public Relations, and Strategic Communication

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Caroline Keating — Brand Strategy & Content Associate at Hype At High Point University in High Point, NC, US | Unifers