Caroline Barbour
Senior Marketing Lead (Smb and Public Sector) @Indeed
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WORK HISTORY
Senior Marketing Lead (Smb and Public Sector) @Indeed
EDUCATION
University of Warwick
MA International Relations
The University of Manchester
BSc Hons. (2.1) Management and Marketing
SKILLS
ABOUT CAROLINE BARBOUR
Senior marketing leader with 15+ years’ experience across financial services, fintech, SaaS, payments, SMB and the public sector. I have led strategies and campaigns across the UK, Europe and global markets with companies including PayPal, American Express, Zettle and Indeed. I’m known for being collaborative and solutions-focused, turning complex challenges into clear results while keeping teams motivated and aligned. I thrive on creating smarter, more efficient ways of working and I’m passionate about using AI and data-driven insight to push marketing forward.
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