Caroline Matte

Senior Sales Enablement Leader @TELUS Business

Montréal, CA

I lead national sales enablement strategy for TELUS Business, supporting a 230+ person team including 10 Sales Directors, 19 Sales Managers, and 160+ Account Managers. My focus: embedding a customer-centric, performance-driven sales culture through best-in-class training, tools, and coaching.• Partner closely with sales leaders to identify performance gaps, reinforce key sales behaviors, and prioritize high-impact coaching.• Deliver targeted enablement initiatives that strengthen execution across Mid-Market and Enterprise segments, with a focus on scalable growth and transformation.• Champion adoption of strategic tools such as Account Plans, Deal Plans, and Territory Plans to improve sales planning and forecasting.• Optimize reporting, scorecard tracking, and performance analytics to align frontline execution with KPIs and business outcomes.• Contribute to increased productivity and engagement by embedding world-class enablement practices and fostering cross-functional alignment.My EMBA has sharpened my ability to lead through change and complexity — helping TELUS maintain its competitive edge in the Canadian B2B market.

University of Fredericton

EMBA, Specialization Innovation Leadership

L'Effet A

Défi Leadership

HEC Montréal

Bachelor's degree, Administration spécialisation entrepreneurial