Carolina Caceres
Concert Marketing Manager @Florida Panthers
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WORK HISTORY
Concert Marketing Manager @Florida Panthers
Sunrise, FL, US
Develop and execute campaigns to promote ticket sales for 30+ concerts and events annually - Analyze Amerant Bank Arena customers, ticketing, and third-party data to improve digital marketing campaign effectiveness and drive revenue- Manage the implementation of internal and external marketing assets including video ads, print artwork, digital banners, billboards, radio spots, TV spots, etc- Prepare and maintain project budgets and work closely with accounting during the settlement process of each show- Collaborate closely with various departments in the organization including PR, Community Relations, Grassroots Initiatives, Sales, Foundation, Operations, Sponsorships, etc.
EDUCATION
Florida International University School of Journalism and Mass Communication
Public Relations, Advertising, and Applied Communication
Florida International University
Master's degree, Mega Event Management
SKILLS
ABOUT CAROLINA CACERES
Arena Marketing Manager at Amerant Bank Arena
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