Carolina Castañeda Anthony

Bilingual Digital Marketing Executive

Role
Executive Director, Digital Marketing at AdventHealth
Location
Orlando, FL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Carolina Castañeda Anthony

Hi, I\'m Carolina, a results-driven digital marketing executive with a passion for driving business growth through strategic content, social media, reputation management, web marketing, SEO, email marketing, paid media, project management, creative & building high-performing teams. With a keen eye for digital trends & dedication to creating a culture of innovation, I consistently deliver impactful digital marketing efforts that elevate brands, engage audiences & drive volumes. A culture champion, I recognize the importance of motivating talented individuals & creating collaborative, inclusive work environments. By fostering continuous learning & adaptability I empower teams to stay ahead of trends to drive exceptional results.If you\'re looking for content about digital trends, digital marketing, culture setting, women in leadership & the Hispanic experience, you\'ve come to the right place.

Experience

  1. Executive Director, Digital Marketing

    AdventHealth

    Feb 2022 — Present

    Enterprise leader for all digital marketing, including Reputation Management, Social Media, Content Strategy, Web Marketing & Digital Marketing Project Management.

Education

  • Rollins College

    Master of Arts (MA), Liberal Arts and Sciences/Liberal Studies

  • Florida State University

    BA, Communications & Business

Skills

  • Social Media Marketing
  • Advertising
  • Social Media
  • Public Relations
  • Marketing
  • Marketing Communications
  • New Media
  • Strategy
  • Analytics
  • Television
  • Ppc
  • SEO
  • Digital Marketing
  • Sem
  • Digital Media
  • Email Marketing
  • Integrated Marketing
  • Media Planning
  • Online Advertising
  • Media Buying
  • Digital Strategy
  • Online Marketing
  • Direct Marketing
  • Facebook
  • Sponsorship
  • Interactive Marketing
  • Google Analytics
  • Mobile Marketing
  • Content Strategy
  • Copywriting
  • Advertising Sales
  • Web Analytics
  • Omniture
  • Google Adwords
  • Brand Development
  • Lead Generation
  • Mobile Advertising
  • Brand Management
  • Search Engine Optimization (SEO)

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Carolina Castañeda Anthony — Executive Director, Digital Marketing at AdventHealth in Orlando, FL, US | Unifers