Carolina Taratuty
Global Travel Retail & Marketing Manager Latam @Swedish Smokeless Solutions Ab
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WORK HISTORY
Global Travel Retail & Marketing Manager Latam @Swedish Smokeless Solutions Ab
Miami, FL, US
As the Global Travel Retail and Marketing Manager for LATAM at Swedish Smokeless Solutions AB, I drive regional growth and elevate brand presence across the travel retail landscape.I lead strategic partnerships with key distributors and serve as the main contact for duty-free retail accounts, including cruise lines, border shops, and airport retailers. I spearhead LATAM’s entry into e-commerce, aligning closely with global teams to ensure market-fit execution.I develop tailored product portfolios based on regulatory trends and consumer preferences, supporting pricing, promotions, and overall marketing strategy in collaboration with regional and global stakeholders.As a brand ambassador, I represent the company across key industry touchpoints and champion retail visibility through POS innovation and trade activation. I ensure all touchpoints reflect our brand identity and help shape marketing guidelines in fast-changing environments.I also contribute field-driven, data-backed insights to high-level strategic discussions and collaborate cross-functionally across finance, logistics, marketing, and compliance to ensure seamless execution.
EDUCATION
Universidad de 'San Andrés'
MBA, Marketing Concentration
Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires'
B.S. Major in Industrial Engineering
SKILLS
ABOUT CAROLINA TARATUTY
Senior sales and trade marketing leader with vast experience driving revenue growth…
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