Carol Edelman
Director Consumer Insights LG Electronics, Inc. #lifesgood
- Role
- Director Consumer Insights at LG Electronics North America
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Carol Edelman
Accomplished consumer insights strategist, who functions as a fully integrated member of…
Experience
Director Consumer Insights
Sep 2012 — Present · Englewood Cliffs, NJ, US
Director, Consumer Insights Home Appliances March, 2024-PresentSenior Manager, Consumer Insights for US Home Appliance Division April, 2021-March, 2024.Senior Manager, Consumer Insights for US Mobile Division September, 2012-April 2021.
Education
Rutgers University
B.A
Skills
- Consumer Insights
- Brand Equity
- Market Research
- Marketing Research
- Quantitative Research
- Marketing Strategy
- Brand Development
- Global Marketing
- Qualitative Research
- Competitive Analysis
- Shopper Marketing
- Consumer Behaviour
- Competitive Intelligence
- Strategic Thinking
- Brand Awareness
- Insight Generation
- Focus Groups
- Customer Insight
- Consumer Products
- Strategy
- Brand Architecture
- Product Innovation
- Consumer Insight
- Positioning
- Direct Marketing
- Consumer Behavior
- Marketing
- Analytics
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