Carol Blumberg

About Carol Blumberg

Experienced and highly motivated customer marketing professional offering 18+ years of revenue-impacting contributions. Keeping pace with cutting-edge technologies, I bring energy and passion to developing and executing strategic global customer programs to engage, educate, retain customers and build advocacy.Specialized in the following customer programs- Customer reference programs - Customer C-level advisory boards - Customer product advisory councils - Customer user group events and product forums - Customer product and industry webinars - Analyst Relations customer fulfillment - PR tier one customer fulfillment - Awards programs - Customer storytelling via video testimonials/case studies - Social media promotion

Experience

1. Customer Programs Manager

   OpenText

   Jan 2017 — Present · San Diego, CA, US

   Created and managed customer programs to grow customer loyalty, retention and advocacy while recruiting for Elite customer reference program and maintaining NPS goals of 100%. All events analyzed to show impact on revenue.

Education

• University of Arizona

  Bachelor's degree

• Xavier University

  M.B.A. (UCLA)

• University of California, Los Angeles

  Master's degree

Skills

• Enterprise Software
• Crm
• Saas
• Program Management
• Demand Generation
• Sales
• Marketing
• Management
• Customer Retention
• Software Industry
• Email Marketing
• New Business Development
• Strategic Planning
• Marketing Communications
• Corporate Communications
• Sales Process
• Solution Selling
• Go-to-Market Strategy
• Strategic Partnerships
• Customer Relationship Management (Crm)
• Business Development
• Strategy
• Loyalty Programs
• Customer Experience
• Customer Insight