Caroline Miranda
Sr User Insights & Ux Manager @Continental
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WORK HISTORY
Sr User Insights & Ux Manager @Continental
Hannover, DE
As the UX & User Insights Manager at Continental, the role encompasses both UX design and research responsibilities, ensuring a balanced approach to creating user-centric solutions. This includes leading a team of designers and researchers to integrate user insights seamlessly into the product design process while driving innovative and intuitive design solutions. The position involves conducting and overseeing user research initiatives to inform design decisions, as well as collaborating closely with cross-functional teams to align product strategies with user needs and business goals- Implemented user research methodologies to collect and analyse user feedback, improving design decisions- Developed wireframes and prototypes that accurately reflected the desired user experience- Facilitated workshops to promote user-centered design practices within the organization- Developed design systems that ensure consistency and quality across products- Mentored and guided junior team members in user experience research and design principles- Developed user personas and user scenarios to inform design decisions and prioritize features
EDUCATION
Universidade Salvador
Bachelor's degree
MBA USP/Esalq
Master of Business Administration - MBA
ECM: European College Management
English & Business
UFBA - Universidade Federal da Bahia
Master's degree
ABOUT CAROLINE MIRANDA
I am a Sr. User Insights & UX Manager at Continental, a leading automotive technology company. With over nine years of experience in User Experience Design, User Research, and Data-Driven Innovation, I help shape the future of mobility by creating user-centric and data-informed solutions for digital products and services. I have a Master\'s degree in Society and Culture and MBA in Data Science & Analytics. I also have certifications in UX Design Management, Product Management, User Research and Design Thinking. I am passionate about solving complex problems in a multidisciplinary way, combining a user-centered perspective with rational and analytical research. I enjoy working with international teams and developing interfaces that enhance user satisfaction and engagement.
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