Carol McNerney

Carol McNerney

EVP & Chief Marketing Officer @Walker & Dunlop

New York, NY, US
EMAILS
c••••••••@walkerdunlop.com
MOBILE NUMBERS
+16•••••••19

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WORK HISTORY

Jul 2022 — Present

EVP & Chief Marketing Officer @Walker & Dunlop

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New York, NY, US

Commercial Real Estate Financial Services

EDUCATION

N/A

University of Virginia

BA, International Relations and French

1997 — 1999

UNC Kenan-Flagler Business School

MBA, Marketing

1988 — 1989

Avignon Université

BA, International Relations and French

SKILLS

Business PlanningCrmProduct LaunchSegmentationAdvertisingMarketingIntegrated MarketingGo-to-Market StrategyBrand ManagementCross-Functional Team LeadershipCompetitive IntelligenceCompetitive AnalysisMarket IntelligenceMarketing StrategyTrainingManagementDemand GenerationAccount ManagementMarketing CommunicationsRecruitingLead GenerationMarket PlanningPersonnel ManagementStrategyMarketing ManagementMarket AnalysisProduct MarketingProduct ManagementMarket ResearchBusiness DevelopmentLeadershipStrategic PartnershipsInternal CommunicationsCustomer Relationship Management (Crm)

ABOUT CAROL MCNERNEY

Marketing exec with broad experience in all aspects of marketing. Direct experience with marketing strategy and planning, product marketing, segmentation, market opportunity sizing, branding and identity, marketing communications, distribution channel management, demand generation, performance marketing, content management, digital marketing, marketing analytics, marketing operations and market intelligence.Specialties: Marketing management - strategy and planningProduct marketingDistribution channel managementProduct content managementBranding and identityIntegrated marketing communicationsCorporate experienceCommunications - internal, externalPR and ARDigital marketing - Web, Social, etc. Competitive intelligenceMarket intelligenceSegmentationPersonnel management

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