Carol Chin
Marketing Leader | Content Strategist | Storyteller
- Role
- Director of Integrated Thought Leadership and Content at Intapp
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Carol Chin
I am a collaborative marketing and communications strategist, adept at crafting organizational narratives and messaging hierarchies; developing engaging and informative content (written, video, podcast, event, etc.); executing data-driven, multi-channel campaigns; and motivating cross-functional teams in matrixed organizations to build brands, engage audiences, and meet organizational objectives. Excellent analytical, communication, attention to detail, and project management skills. Experience with technology companies (AI, SaaS, cloud, services) and education and workforce development organizations. My areas of expertise include: • Content Strategy and Creation • Thought Leadership • Storytelling, Writing, and Editing • Social Media Strategy • Digital Marketing • Brand Marketing • Market Research • B2B Marketing
Experience
Director of Integrated Thought Leadership and Content
Apr 2022 — Present
Education
University of Michigan - Stephen M. Ross School of Business
MBA, Marketing and Finance
University of Pennsylvania
BA, Economics, Mathematics
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