Carmen N.

About Carmen N.

Senior marketing strategist with deep experience shaping integrated, insight-led strategies across consumer-driven organizations. I specialize in translating customer and business insights into clear, effective marketing strategies that drive growth, engagement, and long-term value across the customer lifecycle. My work sits at the intersection of strategy, customer experience, and execution—helping teams navigate complexity and focus on what matters most.Across my career, I’ve led brand, growth, and customer marketing initiatives for premium consumer brands across wireless telecom and consumer goods, including fashion accessories and travel goods. I’ve worked across direct-to-consumer, wholesale, and international distribution models, partnering closely with cross-functional and regional teams to scale strategies across markets, channels, and moments.I’m known for strong strategic judgment, and an insight-driven approach —balancing customer needs, commercial priorities, and operational realities to deliver meaningful, sustainable impact.

Experience

1. Senior Marketing Strategist Customer Strategy, Growth & Integrated Marketing

   T-Mobile

   Jan 2020 — Present · Seattle, WA, US

   Lead customer marketing initiatives that translate complex business priorities into clear, customer-first growth strategies.

Education

• Truckee Meadows Community College

  Associate of Arts - AA, Business

• Morrison University

  MBA, Business Administration

• The Open University

  Professional Diploma, Management