Carmen Grandi
Italy E-commece Director Personal Health Care & Beauty @Procter & Gamble
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WORK HISTORY
Italy E-commece Director Personal Health Care & Beauty @Procter & Gamble
Roma, IT
SKILLS
ABOUT CARMEN GRANDI
Expert Sales and Brand manager with proven track record results in Beauty (luxury cosmetics, fragrances and skincare) both in the Italian and European markets. Mastery in sales, trade marketing, brand management and shopper- based design highly skilled at- Defining and implementing the go to market strategy for a Brand or a new launch - Expanding new brands or categories in ‘white space’ markets (e.g. DG make up in Italy, Olay in Israel)- Identifying shoppers and retailer’s growth opportunities (shopper marketing, co-marketing plans)- Managing external relationships (e.g. Dolce & Gabbana Fashion House)- Covering multiple and very different roles or tasks at the same timeSpecialties: Leadership, Strategy, Innovation, Sales, Design, Team building, Developing Others, Beauty Category Expert
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