Carmelo Lorefice
Head of Design @Skuola.Net
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WORK HISTORY
Head of Design @Skuola.Net
Rome, IT
Responsible for developing and managing all aspects of design and creative output. Managing the design team and freelancers as required and helping develop our people Design thinking process Lead concept development in relation to design and creative outputs Take a lead role in managing the design and creative elements of projects and be point of contact for clients brand and creative projects Develop creative programs and design concepts that meet the business objectives of the organisation and that advance our brand and proposition strategy Commercial accountability through accurate scoping and quoting of work
EDUCATION
Centro Studi Comunicazione Cogno & Associati
Master program in multimedia art direction and graphic/web design
Creative Park Srl
"Persuasive Web Marketing Seminar", Fundamentals of persuasion, the psychology of the user, the process of conversion, NeuroWebMarketing
Alma Mater Studiorum – Università di Bologna
Bachelor of Arts (B.A.), Art History, Criticism and Conservation
SKILLS
ABOUT CARMELO LOREFICE
UX wireframing, designing and prototyping using Figma, Sketch, AdobeCC- Creative process / Unified design process1. Brain-storming - 2. concepting - 3. design- Unified design process methodology: 1. Sketch - 2. wireframes - 3. design.Familiarity with OpenAI developed language models to enhance communication and problem solving during the design process.Consultant’s services, specific tasks: Rebranding visual strategies Marketing design scenarios Apps wireframes and visual design, iOS and Android. IOS and Android App User Interface Merchandising Banners, Newsletters Update the IOS7 App UIE (user interface elements) Library Create Android App UIE (user interface elements) Library create and update (Pixel perfect) Icon and Glyphs Library experience designing for complex workflows and working with product development teams in an Agile environmentClients- Venere.com an Expedia Inc. company Avvocatura generale dello Stato Ministero per la Pubblica Amministrazione e l\'innovazione Regione Lazio Formez Avepro: Agenzia della Santa Sede per la Valutazione e la Promozione della Qualità delle Università e Facoltà Ecclesiastiche, Met.ro: Metropolitane di Roma spa Associm: Camera di Commercio Italo-Mongola Comitato nazionale italiano permanente per il Microcredito ETOX European workshop on bacterial protein toxins), Fondazione FOEDUS Comune di Fiumicino (RM) Ristorantepiccolomondo.it BCC - Banca di credito cooperativo di Forlì SKY italia srl Società farmaceutica Konpharma srl Industria farmaceutica Serono S.p.A. Comune di Roma: Ufficio Decoro UrbanoSketchapp+Marvel+Craft, Invision, Adobe CC (Photoshop, Illustrator, Indesign, After Effects, Dreamweaver, Acrobat Pro, Distiller Pro), jQuery - JavaScript Library, Quark Xpress, Microsoft Office.
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