Carly Overman
Strategy and Planning Manager @Ericsson
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WORK HISTORY
Strategy and Planning Manager @Ericsson
GB
Delivering the global communications strategy for Ericsson, alongside strategic planning and measurement work to evolve our communications approach. Project manager across key, high impact campaigns.
EDUCATION
The University of British Columbia
Bachelor of Arts (B.A.), Psychology and Political Science
SKILLS
ABOUT CARLY OVERMAN
As a Strategy and Planning Manager at Ericsson, I lead high-impact campaigns and strategic planning projects for the Global Communications team, working with diverse and cross-functional teams in a matrix organization. I have 10 years of experience in digital communications, with certifications in ABM and Hootsuite, and a strong background in B2B tech marketing and sustainability.I am passionate about bringing digital marketing to companies with strong values, sustainability, and corporate responsibility programs. I have successfully delivered digital channel strategies and activations for key strategic focus programs in Europe, Latin America, and globally, achieving recognition and awards for my contributions. I also champion digital acceleration and competence development across teams, always learning the latest trends and best practices. I lead by example, prioritizing mindfulness and balance everyday to bring my best self to everything I do.
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