Carly Michael

Director of Member Experience & Events @Association Of Washington Business

Olympia, WA, US

Business development and relationship management for nearly three hundred key membersCoordinated with C-suite professionals, elected officials and agency directors to knowledge share, convene problem solvers and draw awareness to key objectives Increased event margins during the shutdown by providing poignant content complementary and implementing innovative engagement techniques Increased event market penetration & engagement by 224% during the first year, with the shutdownManaged legislative level initiatives from statewide debates to networking receptions through 2020 and 2022 election cyclesMade key and strategic connections where policy and business intercepted to solve problems, build consensus and drive economic prosperityImplemented tactics to support 5-year strategic plan and to tackle major issues to include workforce, energy, data privacy, workforce, broadband and affordable housing policiesNegotiated agreements for both the vendor and client relationships to maximize transparency, build long-term relationships and drive profitability Supported Congressional initiates such as trade, immigration and antitrust through the DC Fly-in, Congressional Receptions and an International Trade Mission Pivot to hybrid and virtual programming Implemented awards & loyalty programs that recognized business and legislative leaders, businesses and members in Washington who made huge impacts in innovation, DEI, resiliency and sustainabilityBoard of Directors recruitment and retention ensuring diverse by industry sector, geography, gender, ethnicity and business sizeCollaborate with members on policy initiatives, while remaining balanced on issues as we frequently represent numerous clients on all sides of an issueCoordinated high profile speakers to include Earvin “Magic” Johnson, Debbie Sterling, Paul Ryan, Heidi Heitkamp, Jim VandeHei, Mike Allen, Jessica Matthews, Reshma Sujani and elected officials

Northwest Missouri State University

BS

Stanger High School

High School Diploma