Carly Shell

About Carly Shell

I’m a digital marketing strategist with a passion for building brands that are not only creative—but intentional, scalable, and results-driven.Over the course of my career, I’ve worked at the intersection of strategy, content, and execution, helping teams turn complex ideas into clear, compelling digital experiences. I thrive in environments where brand integrity, data, and storytelling all matter—and where thoughtful digital strategy can directly influence engagement, growth, and trust.In my current role, I focus on downstream and digital marketing initiatives that support brand consistency, optimize content performance, and elevate how organizations show up across channels. I’m especially interested in:• Digital and social strategy• Content systems and optimization• Brand storytelling with measurable impact• Cross-functional collaboration and executionI believe the strongest brands are built when creative thinking is paired with strategic clarity and accountability to results—and that philosophy guides everything I work on.Always happy to connect with marketers, creatives, and brand leaders who care about doing meaningful, thoughtful work.

Experience

1. Downstream Marketing Sr Specialist

   Stryker

   Feb 2025 — Present · Irvine, CA, US

Education

• Dobyns - Bennett High School

  High School Diploma

  2016 — 2020

• Haslam College of Business at the University of Tennessee

  BS in Business Administration – Collateral Option, Marketing

  2020