Carly Owen
Customer Retention Manager | Focused on Customer Retention & Win back Strategies
- Role
- Customer Retention Manager at Good Ranchers
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
Experience
Customer Retention Manager
May 2024 — Present
As a Retention Manager, I get to lead the charge in keeping our customers happy and bringing back those who have become inactive. I create and lead retention strategies tailored to families and individuals who usually shop at grocery stores or other competitors for their meat. By analyzing customer data, I find opportunities to improve their experience and drive repeat purchases. I craft personalized email campaigns, design loyalty programs, and work with our marketing team to build competitive and enticing offers. I closely monitor key metrics like churn rate, repeat purchases, and customer behavior, working hand-in-hand with product development to make sure customer feedback drives our decisions. I’m also always researching the latest trends to keep our strategies innovative and effective.
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