Carl Seleem
Senior Manager, Ebusiness & Marketing @White Cap Canada
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WORK HISTORY
Senior Manager, Ebusiness & Marketing @White Cap Canada
Leading the Marketing Department, this leadership role is accountable for the national marketing budget, strategic vendor promotional partnerships, while cultivating a successful marketing team in Digital, Events, Merchandising, Promotions and Creatives- Implementing an exciting new Canadian eCommerce and Digital Marketing initiative catered to a new omnichannel strategy, catering to B2B construction and industrial endmarkets- Evolving product category growth through print, showroom and digital marketing campaigns that align with company sales initiatives for construction and industrial end markets across Canada.
EDUCATION
University of Toronto Mississauga
Bachelor of Commerce, Commerce & Finance Specialist
SKILLS
ABOUT CARL SELEEM
I\'m a passionate marketer that currently leads Marketing at White Cap Canada, a nationwide distributor for construction and industrial businesses of all sizes. I thrive on strategic marketing to drive business growth and build lasting customer relationships. Currently, I\'m excited about transforming our digital marketing presence and developing a cutting-edge eCommerce strategy to complement our traditional strengths.I look forward to thoughtful exchanges with fellow marketers and B2B industry experts!
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