Carlos Porres
Marketing Director Afh Intl @PepsiCo
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WORK HISTORY
Marketing Director Afh Intl @PepsiCo
EDUCATION
Harvard Business School
Program For Leadership Development, Business Administration and Management, General
Universidad Francisco Marroquín
Bachelor, Business Administration with a marketing specialization
INCAE Business School
MBA, Economics and Finance
Guatemalteco Bilingue
Bachelor of Science (BS), High School/Secondary Diplomas and Certificates
SKILLS
ABOUT CARLOS PORRES
With over 15 years of leadership experience, I have a proven track record of delivering sustainable growth for iconic global brands. I combine strategic vision with operational discipline to drive performance across marketing, sales, innovation, and customer development. My career spans the full business cycle — from revitalizing mature categories to launching disruptive innovations — consistently generating double-digit growth, expanding market share, and unlocking new revenue streams. I have led cross-functional, multi-market teams, managed complex P & Ls, and built strategic partnerships with some of the world’s largest retail and QSR players. A graduate of Harvard Business School’s Program for Leadership Development (PLD) and holder of an MBA from INCAE Business School, I bring a global perspective, commercial acumen, and a consumer-first mindset to every challenge. I thrive at the intersection of strategy and execution — turning insights into market-leading propositions and aligning teams to deliver exceptional business results. Passionate about brand transformation, category growth, and building high-performing organizations that win in dynamic, competitive markets. Always open to exchanging ideas on brand transformation, beverage innovation, and global marketing trends.
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