Carlos Sovegni
European Solutions Customer Advisory Head @SAS
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WORK HISTORY
European Solutions Customer Advisory Head @SAS
London, GB
Experienced leader driving pre-sales strategy and execution for advanced analytics and AI-driven solutions in fraud prevention, AML, compliance, and risk management for the European Market. Leads and mentors 40+ high-performing regional solution consultants, data scientists, and domain experts to deliver impactful, client-specific solutions across regulated industries.Acts as a strategic partner to sales, product management, professional services and customer success—ensuring technical excellence, strong business alignment, and seamless execution across the sales cycle. Expert in translating complex regulatory and risk challenges into compelling value propositions powered by real-time analytics, machine learning, and security intelligence platforms.Passionate about helping clients stay ahead of emerging threats and compliance demands, while driving innovation, trust, and measurable outcomes.
EDUCATION
FGV - Fundação Getulio Vargas
Finance Management MBA, Accounting and Finance
FEI
Engenheiro Mecânico de Produção, Mechanical Engineering
UC Irvine
Business Management MBA, Business Administration and Management, General
SKILLS
ABOUT CARLOS SOVEGNI
The global events of recent years, plus the increased level of Risk exposure to companies in all industries, have profoundly reshaped both our personal lives and professional landscapes. Organizations have had to adapt quickly, becoming more agile, more digital, and increasingly reliant on advanced analytics to navigate complexity.Financial and public crime activities are not only growing in volume but also evolving in sophistication. This reality demands that organizations stay ahead of threats to protect their people, data, reputation, and customers.My mission is to help commercial and public organizations adopt a modern, AI-driven approach to technology, to stop crime before it happens—by leveraging the full power of data, analytics, and now, cutting-edge artificial intelligence.With over 26 years of experience—13 of those in the financial sector, focused on Anti-Money Laundering, Risk Management and Fraud Management for one of the world’s largest global banks, and the last 12 years at SAS leading our Risk, Fraud and Compliance business across Latin America, Europe, the Middle East, Africa, and Asia Pacific—I’ve seen firsthand how fast criminal tactics evolve, and how technology must evolve even faster.Today, advanced AI technologies such as machine learning, natural language processing, and graph analytics are transforming the way we detect and prevent financial crime. These tools allow for real-time detection of anomalies, adaptive learning from emerging threats, and deeper behavioural analysis across massive and disparate datasets—capabilities that are essential for proactive fraud prevention, dynamic AML compliance, and enterprise-wide risk mitigation.SAS uniquely combines industry-leading predictive analytics with AI innovation to deliver a unified, proactive strategy for Security Intelligence. Our solutions not only reduce risk but also empower organizations to respond faster, more accurately, and more transparently, making a meaningful impact on global safety and trust.I’m passionate about leading a team of more than 40 regional professionals and domain experts, committed to delivering real, transformational outcomes for our clients. Together, we help organizations turn complex data into clear, actionable insights—ensuring they stay one step ahead of business challenges.
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