Carlos Mendoza
Lead Data Engineer @Aiwyn
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WORK HISTORY
Lead Data Engineer @Aiwyn
US
EDUCATION
United States jobs and careers
Associate's degree, Computer Systems Networking and Telecommunications
SKILLS
ABOUT CARLOS MENDOZA
Senior Data Engineering leader with 20+ years of experience designing, building, and operating enterprise analytics and data platforms. I specialize in leading data engineering teams, architecting cloud-native solutions, and delivering reliable, high-volume analytics systems that support advertising, attribution, and revenue measurement.I have deep experience working with impression, click, conversion, and attribution data across digital and email-based campaigns, supporting both ad revenue and financial analytics. My background spans e-commerce, media, and fintech, where trust in data quality, scalability, and delivery velocity were critical to business outcomes.As a people manager, I have hired, interviewed, onboarded, and developed data engineers, conducted performance reviews, and built teams that operate with high autonomy and accountability. I am trusted to make pragmatic architectural and operational trade-offs, balancing short-term delivery with long-term platform sustainability.Areas of focus and expertise:Data Engineering Leadership & People ManagementAds, Attribution, and Revenue AnalyticsCloud Data Platforms (AWS, GCP)Enterprise Data Warehousing & Data ModelingETL / ELT Orchestration (Airflow, DAGs)Distributed Systems (BigQuery, Spark, Dataproc)SQL (20+ years), Python, C#, JavaScriptTableau, OLAP, and Executive ReportingI value environments that emphasize context over control, ownership over process, and high standards for both technical excellence and team performance.
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