Carlos Guerra
Senior Project Manager @One10
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WORK HISTORY
Senior Project Manager @One10
Detroit, MI, US
Manage, plan and lead the Ford Retail Education and Training Program, focusing on developing and implementing web-based training and Job Aids (both digital and print versions) for Ford Dealer Sales Consultants and Sales Managers, focusing on product education and training• Supervise the financial management of project budgets and client billing
EDUCATION
Lansing Community College
Associate's degree
Western Michigan University
BBA, Marketing
ABOUT CARLOS GUERRA
AREAS OF EXPERTISE • Over 20 years of developing and implementing multi-dimensional advertising, experiential and web-based training programs • Strategic thinker with a talent for analyzing needs, communicating creatively and optimizing budgets • Motivational leader with ability to inspire engagement, action and results across all disciplines • Strong understanding of the Hispanic market and effective direct-to-consumer advertising initiatives • Communications management and brand development encompassing traditional and non-traditional media outreach • Level-headed, organized and productive while managing multiple priorities and teams under tight deadlines
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