Carl Lytikainen
CCO | Scaling SaaS from $10M–$250M+ | Expert in Retention, Post-Sales, GTM Ops | Customer-Centric Growth Leader | SaaS Growth Strategist
- Role
- Strategic Advisor & Fractional Chief Customer Officer at Epic Advisors
- Location
- Menlo Park, CA, US
- LinkedIn followers
- 500 followers
About Carl Lytikainen
I\'m a growth-focused leader with a proven track record of scaling SaaS businesses from $20M to $250M+, improving retention, revenue, and operational efficiency across global teams. With 20+ years in post-sales leadership across vertical SaaS, HealthTech, and Hospitality Technology, I bring a mix of operational rigor, customer-focus, and cross-functional alignment across GTM, Product, and Finance. I work with founders and customer leaders to build scalable, customer-first strategies—whether it’s segmenting accounts, implementing tiered customer success & support models, or designing retention programs that grow with the business. I help organizations operationalize CX in ways that drive sustainable growth.Throughout my career, I’ve led complex post-sales transformations, M&A integrations, and international team builds—consistently delivering results through strategic planning, executional excellence, and values-driven leadership. Strategic Leadership Across Growth-Stage SaaS- Duetto: Scaled operations during hypergrowth from $20M to $75M+ ARR, delivering 90%+ GRR and 110%+ NRR, while consistently improving gross margins through team reorganization and support optimization- MINDBODY: Achieved 95%+ retention across top customers, including iconic brands like Orange Theory, WellBiz Brands, CorePower Yoga, and YogaWorks — through refined onboarding, segmentation, and customer effort-focused service design- Deep experience leading international teams, managing acquisition integrations, and supporting strategic accounts across sectors- Recognized for a customer-first leadership philosophy, blending strategic vision with executional discipline to unlock sustainable growth and long-term value.
Experience
Strategic Advisor & Fractional Chief Customer Officer
Feb 2026 — Present · San Francisco, CA, US
Principal Customer Operations consultant and fractional Chief Customer Officer for PE and VC backed companies. Epic Advisors is a hands-on strategic transformation partner that optimizes, pivots, and reinvents high-growth technology companies for exponential growth and value creation at scale.
Education
United States Naval Academy
Bachelor of Science, Mathematics
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