Carleen Krug
Digital Marketing & Technology || SMB & Enterprise Sales || Strategic Partnerships
- Role
- Founder at Fiddle And Feather
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Carleen Krug
Friends, family, and colleagues will tell you I\'m the type of person who has never met a stranger, and they\'re not wrong. The last 15+ years of traveling and working in business development (sometimes simultaneously) has honed my ability to forge connections with people across industries, borders, and socioeconomic status. I\'ve spent my career as a top performer in everything from international media to SaaS, CPG to cannabis digital marketing for a number of reasons: my relationship centric approach, ability to quickly build rapport and establish trust, love of networking, knack for tracking down the decision maker, ability to make a compelling argument, and skill at developing collateral that tells a story.I\'m well versed in startup culture, having grown two consecutive startups from relatively small operations to multi-million dollar organizations, but also understand how to navigate enterprise-level deals. I\'ve planned and hosted premiere events and was featured as a panelist at MJBizCon in November 2022. If I can assist you in crafting an SEO/digital strategy, getting your product on the shelves of major retailers or software into the hands of business executives, or if you\'re looking to connect with someone within my network, please don\'t hesitate to reach out!
Experience
Founder
Sep 2023 — Present · Boulder, CO, US
Built a profitable direct-to-consumer brand while developing advanced skills in digital marketing, analytics, and sales operations. Managed full business lifecycle including sourcing, pricing, CRM management, and customer acquisition. Applied SaaS-based tools to optimize inventory and track revenue performance.
Education
Penn State University
B.A., English & International Studies
University of Melbourne
International Studies
Skills
- Negotiation
- Public Speaking
- Newspaper
- Marketing Strategy
- Sales
- Newsletters
- Publishing
- Marketing Communications
- Event Planning
- Training
- New Business Development
- Copy Editing
- Public Relations
- Media Relations
- Press Releases
- Publicity
- Social Networking
- Project Management
- Editing
- Social Media
- Strategic Planning
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