Carla Perez-Abreu
Senior Marketing Executive & Founder | Brand Partnerships, Integrated & Multicultural Marketing Strategy
- Role
- Founder at Hostly
- Location
- Miami-Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Carla Perez-Abreu
Bilingual Senior Marketing Executive & Founder with 12+ years of experience driving revenue growth across global media portfolios and a bootstrapped venture. A strategic leader who bridges enterprise-level scale with startup agility, having influenced $160M+ in sales for Fortune 500 brands and managed $25M+ portfolios including marquee properties such as the Latin GRAMMY Awards, while scaling a hospitality marketplace from concept to successful bookings. Expert in brand partnerships, integrated marketing, multicultural storytelling with deep expertise in the US Hispanic market.
Experience
Founder
Mar 2022 — Present
Bootstrapped and scaled a hospitality marketplace, growing the platform from concept to successful bookings with zero outside capital, achieving year-over-year revenue growth. Secured a high-retention client base through superior service and personalized account management.Orchestrate B2B business development and manage high-value contracts for enterprise-level clients, delivering turn-key staffing and professional service solutions. Recruited a roster of high-performing independent contractors to ensure service consistency across bookings. Direct all facets of the business including P&L and operational functions.
Education
Carrollton School of the Sacred Heart
International Baccalaureate
Babson College
Bachelor of Business Administration (BBA), Business Management; Marketing, Entrepreneurship
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