Carla Essen
Vice President, Qualitative Research | Passionate about understanding consumer behavior
- Role
- Owner at Carla Essen Photography
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Carla Essen
I help clients tie customer insights back to marketing strategy so they can make smart business decisions!Leveraging a strong foothold in numerous therapeutic areas, I conduct qualitative market research and consulting in the medical device, pharmaceutical and biotech industries. I\'m experienced in interviewing a broad range of respondents including surgeons, nurses, patients, C-suite executives, managed care providers and other stakeholders in the healthcare arena.
Experience
Owner
Dec 2006 — Present
I\'m a natural-light photographer specializing in high school senior girls, and I\'m passionate about making them feel comfortable and gorgeous in their own skin!
Education
Miami University
BS, Mass Communication
Skills
- Financial Sector
- Marketing
- Qualitative Research
- Blogging
- Marketing Research
- Medical Devices
- Visual Communication
- Asking Questions
- Pharmaceutical Industry
- Interviews
- Observational Research
- Financial Services
- Copy Testing
- Online Research
- Surgical Instruments
- New Product Ideation
- Conducting Interviews
- Focus Groups
- Pharmaceuticals
- Social Media
- Strategic Planning
- Market Research
- Customer Insight
- Typepad
- Consumer Behaviour
- Strategy
- Online Moderation
- Marketing Strategy
- Personal Branding
- Product Development
- Qualitative Market Research
- Digital Photography
- Data Visualization
- Segmentation
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