Carla Smith
Creative Director
- Role
- Creative Director at Critical Mass
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Carla Smith
I’m a Creative Director who helps brands relate to the world around them. I live and breathe conceptual 360 creative campaigns, video production, design, brand strategy, and paid + organic social media. I’m a rare type A creative who strives for process (but not in like, a weird obsessive way) to create thoughtful, inspiring and effective work. Skills: 360 campaign concepts ecosystem thinking and planning paid + organic social content pre, present, and post production DCO + automation new business pitches deck design adobe suite figma AI creative team management cross discipline collaboration and the occasional banger of a headline
Experience
Creative Director
Nov 2024 — Present · New York, NY, US
Education
Savannah College of Art and Design
Bachelor of Fine Arts - BFA, Advertising
2011 — 2015
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