Carla Reinke
Senior Consultant @Plan A - Winning Business
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WORK HISTORY
Senior Consultant @Plan A - Winning Business
Auckland, NZ
Engaged by Plan A as a senior consultant to lead and support complex bids and proposals for key clients across infrastructure, transport, and maintenance sectors. Trusted with the delivery of some of Plan A’s most significant and high-profile submissions, working directly with client leadership and technical teams.In addition to bid delivery, contributed to marketing execution, consultant training and mentoring, quality assurance, and operational improvements. Played a key role in strengthening bid quality, consistency, and delivery discipline across major pursuits.
EDUCATION
Jeugland High School
High School Diploma, High School/Secondary Certificate Programs
University of South Africa/Universiteit van Suid-Afrika
Bcom Honours, Business Management
University of South Africa/Universiteit van Suid-Afrika
Bachelors Degree, Marketing Management
SKILLS
ABOUT CARLA REINKE
I am the Founder and Principal Consultant of The Consultancy Co, providing senior bid, proposal, and business development leadership to organisations competing in complex, competitive procurement environments.With over 15 years’ experience, I have led and supported more than 600 bids across infrastructure, construction, professional services, and the public sector, spanning Tier 1 contractors through to specialist and emerging providers. My work ranges from early pursuit and positioning through to end-to-end bid management, writing, and review on nationally significant high-value procurement programmes.I work independently through The Consultancy Co, partnering directly with clients, other independent consultants, and supporting consulting firms as a trusted delivery partner. This includes long-term engagements with organisations such as Plan A (a leading NZ bid consultancy with a 25-year track record), where I have been entrusted with some of their most significant clients and complex bids, delivering consistent, high-quality outcomes resulting in repeat work.Alongside client delivery, I have contributed to Plan A’s consultant capability, operational, and strategic growth. This has included leading marketing execution, mentoring and upskilling consultants, strengthening quality and delivery, and contributing to operational and strategic initiatives that support sustained performance and growth.
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