Carla Guerrera
Founder & CEO @Purpose Driven Development
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WORK HISTORY
Founder & CEO @Purpose Driven Development
CA
Carla Guerrera is the dynamic CEO and Founder of Purpose Driven Development, where she leverages her 20+ years of proven expertise in real estate development to deliver transformational real estate projects to create communities where everyone can thrive. With a strong focus on a triple bottom line approach, Carla has successfully overseen over $2 billion in real estate projects, delivering 2,250 homes in globally award-winning mixed-use, mixed-income developments that create lasting community benefits.Under her leadership, Purpose Driven Development partners with First Nations, non-profits, institutions, governments, and private sector developers to implement tailored strategies that deliver successful projects on their land assets to deliver long-term sustainable benefits. Carla’s commitment to excellence ensures that every development not only meets financial goals but also fosters community well-being.Recognized as one of BC\'s Top 500 Professionals in 2023 and awarded recently one of the Top 5 CEOs in the Province by Business in Vancouver in 2024, Carla\'s dedication to sustainable, inclusive and equitable development is widely acknowledged. Driven by the belief that real estate development is one of the most powerful tools to shape our communities, and how we live work and play, she is passionate about equipping clients with the tools for success, and she is a leader focused on creating a more equitable and prosperous future for everyone.Connect with Carla to learn more about Purpose Driven Development and its impactful projects.
EDUCATION
Canada Green Building Council
LEED AP
Queen's University
Master's, Urban Planning
The University of British Columbia
Bachelor of Laws, (Year 1)
University of Western
Bachelor of Arts, Honours, Psychology
SKILLS
ABOUT CARLA GUERRERA
With over two decades of leadership in real estate development, Carla Guerrera has delivered more than $2 billion in transformative projects, earning her a reputation as a visionary developer and leader in sustainable urban development. As the Founder and CEO of Purpose Driven Development, Carla leads a trailblazing firm dedicated to mixed-use, mixed-income projects that prioritize people, planet, and profit. Working with First Nations, governments, non-profits, and developer/investors, she specializes in simplifying complexities, mitigating risks, and unlocking value to create communities where everyone can thrive.Carla\'s specialized expertise lies in revitalization of large, challenging sites, including waterfronts. She is a leading authority in working with large and complex organizations to successfully navigate real estate development and delivery. Her track record includes globally recognized projects like the West Don Lands redevelopment in Toronto—an 80-acre former industrial site transformed into one of Canada’s first climate-positive neighborhoods, celebrated internationally for its innovation. Carla has also catalyzed and is delivering North America\'s first housing for women, by women project, an $85m intergenerational housing development, the Soroptimist House.Carla also serves on the Board of Directors for the Thames Estuary Growth Board—the UK\'s largest regenerative development initiative—and is also a Board Member of the BC Pavilion Corporation, providing strategic leadership with a global perspective. Her work has been recognized with local, national, and international accolades, highlighting her influence as a transformative leader in real estate development including being awarded the 2024 Business in Vancouver\'s Top CEO\'s in BC.Beyond her professional accomplishments, Carla’s love for the outdoors is boundless. Whether kayaking, hiking, cold ocean swims, or meditating by the water, she embraces nature as her sanctuary. A proud and devoted mom, she draws inspiration from her two children, Siena and Reece, who motivate her to approach life with passion and purpose.Driven, compassionate, and innovative, Carla Guerrera is not just shaping the future of real estate development—she’s redefining what it means to lead with vision and heart.
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