Carla Arrendale
Principal Domain Consultant, Managed Markets @Symphony Health
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WORK HISTORY
Principal Domain Consultant, Managed Markets @Symphony Health
Partners with cross-functional sales and analytics teams to execute and deliver high-quality, customized analytics and real-world data solutions (RWD) for large (top 5) and emerging pharma clients. This includes implementation layout customization, market inclusion/return criteria, kick-off, QC and delivery of large-scale Payer, Prescriber, and Patient sourced datasetso Project areas include: Patient Transaction and Longitudinal datasets, High Value Target identification, Patient Journeys, Plan Benefit Design, Payer Landscape, Remittance, Incentive Compensation, Trigger Programs, and Media/Promotional EffectivenessCultivates and manages strategic client relationships, ensuring high levels of satisfaction through the delivery of tailored, high-impact solutions that drive retention and long-term engagemento Serves as the primary client liaison, overseeing the resolution of inquiries and challenges with responsiveness and precision
SKILLS
ABOUT CARLA ARRENDALE
Accomplished Senior Access & Field Reimbursement Leader | 35+ Years in Healthcare and Biopharmaceutical Industry | Driving Brand Value & Patient Access Healthcare and biopharmaceutical professional with over 35 years of experience, including more than 20 years as a Practice Administrator and Clinical Study Coordinator in high-volume Rheumatology, Orthopedics, and Urgent Care settings. For the past 15 years, served in the biopharmaceutical industry—working with top biopharmaceutical companies—leading, training, and integrating Field Access & Reimbursement Teams. More recently, serving as a Principal Domain Consultant, supporting pharmaceutical clients in leveraging large real-world data (RWD) patient-level data assets (claims, prescription, medical, and longitudinal data) to guide commercial, medical affairs, and market access strategies. Proven expertise in developing and executing high-impact, field-based strategies that enhance patient access, streamline reimbursement pathways, remove access barriers, and build brand trust.Awards & Recognition:Circle of Excellence, Extraordinary Financial Achievement, MVP, Rookie of the Year, and Passion Awards recipient—awarded for leadership, innovation, and driving measurable impact on patient access and sales performance.Core Competencies & Impact Areas:• Market Access Strategy: Proven ability to accelerate market penetration and access for specialty biologics, including those requiring miscellaneous J-Code • Payer Intelligence & Policy Navigation: Deep understanding of Medicare, Medicaid, and commercial payer dynamics and regulatory compliance across all U.S. regions; track record of anticipating and proactively navigating emerging trends and shifting reimbursement landscapes• Strategic Stakeholder Engagement: Trusted advisor to sales leadership, medical affairs, and brand teams—frequently consulted to resolve high-priority access issues at top-decile accounts.• Public Speaking & Education: Dynamic presenter and trainer who has developed and delivered national-level workshops and webinars on a variety of healthcare topics to sales, leadership, HCPs and staff• Claims Resolution: Recognized SME in complex payer and claims issues as well as clinical documentation improvement (CDI)Therapeutic spaces include: Rheumatology, Oncology, Neurology, PMR, Orthopedics, Endocrinology, Ophthalmology, Gynecology, Cardiology, Dermatology, Behavioral Health, Physical & Occupational Therapy, Custom Orthotics and D••••••••@gmail.com (85••••••21
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