Carl M. Maglio
Retailer & Brand Merchandising Solutions
- Role
- Director Client Strategy and Development at Darko
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Carl M. Maglio
Client-centric professional with 30+ years of partnerships and solutions within off-line physical retail - Branded Environments, Merchandising Displays, Pop-up, Interactive/Transaction Kiosks, Enterprise Locker Solutions, Digital and Customer Facing Solutions.Apply the effective use of technology and innovation within physical retail. I (and my team) live within your brand/retail strategy to deliver actionable solutions that drive customer engagement, immersive experiences and ultimately sales.Retail Success: Shops/SPACE, Fixtures, POP Displays, Customer Facing Interactive Kiosks, QSR Self Service, Wayfinding, Digital and Visual Merchandising solutions. Comprehensive experience and leadership building retail chain and brand vision through customer experience driven at-retail solutions. Creative problem solver who transforms major challenges into powerful custom retail solutions.I work with Brand Marketers and Retailers in achieving successful in-market Merchandising, Customer Engagement and Experience outcomes. Delivered solutions that were highly scalable and adaptable in a competitive and rapidly changing global retail business environment. Brand vision based on a deep understanding of the client strategy, core customers and marketplace vision. Successfully take challenging visual retail, POP display, interactive kiosk, fixture and at-retail merchandising initiatives from design concept through delivery.Managed Sales & Marketing, Brand Development and CRM activities at a corporate level.I bring three decades of Retail/Brand merchandising Presentation, Project Management, Logistics and Customer Service to every successful execution.I believe in Innovating, Thinking Big and Delivering results for the Customer!Specialties: At-Retail Marketing: POP Display Merchandising, Retail Merchandising Strategies, Interactive kiosks, Customer Facing Technology Solutions, Loss Prevention Merchandising, Concept Development, Project Management and Estimating.
Experience
Director Client Strategy and Development
Dec 2019 — Present · Cleveland/Akron, OH, US
Education
Lakeland University
Bachelor Of Arts, Business; Marketing
1987
Skills
- Pos
- Kiosk Development
- Pop Displays
- Branded Environments
- Brand Development
- Product Marketing
- Merchandising
- Brand Awareness
- In-Store Marketing
- Creative Strategy
- Brand Management
- Leadership
- Marketing Strategy
- Multi-Channel Retail
- Cross-Channel Retail Optimization
- Crm
- Social Media Marketing
- Market Planning
- Visual Merchandising
- Marketing Communications
- Online Marketing
- Customer Engagement
- Online Advertising
- Marketing Management
- Email Marketing
- Multi-Channel Marketing
- Retail
- B2b
- Direct Marketing
- Associate Engagement
- Marketing
- Account Management
- Interactive Marketing
- Mobile Marketing
- Digital Marketing
- Relationship Marketing
- Customer Experience Transformation
- Trade Shows
- Channel Strategy
- Strategy
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