Carissa Getscher
Technical Writer and Strategist
- Role
- Technical Writer and Strategist at Cintap
- Location
- Baton Rouge, US
- LinkedIn followers
- 500 followers
About Carissa Getscher
Technical documentation and content systems professional with 5+ years of experience in…
Experience
Technical Writer and Strategist
Oct 2022 — Present
Wrote and maintained technical documentation covering API integration, EDI processes, platform walkthroughs, and onboarding workflows, creating standardized templates for the knowledge base.Wrote and published weekly blog articles on iPaaS, SaaS, EDI, APIs, and B2B/A2A integration; the blog ranked on Google’s first page within six weeks.Created, managed, and scheduled social media content to highlight product features and company updates, averaging 300 views per post and achieving over 15% engagement.Wrote and managed a monthly newsletter, growing to 950+ subscribers and generating 500+ reads per issue.Planned and executed paid ad campaigns across LinkedIn, Meta, and Google Ads.Developed brand-consistent content using custom and modified templates in Canva and WordPress.Coordinated with a team of developers and designers through a complete redesign of the company website and app; created all content and coordinated directly with the CEO and CIO.Provided UX writing support for the platform app during development, collaborating on content placement, in-app guidance, and onboarding flow.Designed, wrote, and published educational eBooks as lead magnets and as part of the knowledge base.
Education
Missouri State University
Bachelor's degree
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