Carin Apter

About Carin Apter

She has managed several top pharmaceutical brands and can effectively create solutions for complex problems - from conducting and deciphering market research/analytics, creating impactful campaigns as well as go-to-market strategies that generate opportunities and drive results.She spearheaded several drug launches (including rare disease), has extensive experience leading brand strategy and asset creation for both Consumer and HCP audiences in the US and Globally. Her experience bridges a wide range of specialties including: rare disease, vaccines, RA, CMS, cardiovascular as well as commoditized brands – and boxed warning/subpart H products.Carin’s strengths are her communication skills, flexibility and analytical thinking. Collaborating with and maintaining relationships with multiple key stakeholders (both internally and externally) are key to her success. Additionally:• Extensive print and digital experience, working with creative/supporting departments to ensure timely and efficient execution of projects from inception to post-completion metric analysiso Digital experience is inclusive of web development, personal/non-personal promotion, digital advertising, social media campaign development • Managed scopes of work (totaling up to $5 million annually)• Proficient in financial reporting/forecasting, photo/video shoots, competitive analysis, presentations, concept/message development and market research, as well as brand/tactical planning and execution• Passionate mentor to junior team members

Experience

1. VP, Group Account Director

   Wildtype Health

   Dec 2025 — Present · New York, NY, US

Education

• Penn State University

  Bachelor of Arts (B.A.), Journalism

  1995 — 1998

• Penn State University

  Bachelor's degree , Journalism

Skills

• Online Advertising
• Email Marketing
• Creative Direction
• Direct Mail
• Digital Media
• Social Media
• Social Media Marketing
• Copywriting
• Marketing Communications
• Marketing Strategy
• Account Management
• Multi-Channel Marketing
• Content Strategy
• Online Marketing
• Brand Development
• Integrated Marketing
• Customer Relationship Management (Crm)
• Professional Mentoring
• Client Relations
• Client Services
• Web Development
• Video Production
• Broadcast Television
• Rich Media
• Brand Management
• Web Design
• Website Promotion
• Website Creation
• Financial Accounting
• Data Analysis
• Banner Ads
• Brand Planning
• Budget Proposals
• Agency Process
• Dtc
• Hcp
• Opdp Submissions
• Product Launch
• Product Launch Events
• Fda Sumbmissions