Caren Travaso
Marketing Executive @TimesPro
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WORK HISTORY
Marketing Executive @TimesPro
Mumbai, IN
EDUCATION
Carmel Indian School, Kuwait
Business/Commerce, General
Manipal University Jaipur
Master of Business Administration - MBA, Analytics and Data Science
H.R. College Of Commerce & Economics
Bachelors in Management Studies, Business/Commerce, General - Marketing
ABOUT CAREN TRAVASO
A Marketing Professional with 3+ years of experience driving growth through strategic campaign planning, MQL generation, and data-informed marketing initiatives. I specialize in coordinating omni-channel campaigns, digital events, and promotional initiatives, ensuring that marketing efforts are aligned with business objectives and deliver measurable results.I bring a structured, analytical, and creative approach to marketing, blending campaign logic, creative asset management, vendor coordination, and performance tracking. My toolkit includes CRM platforms, marketing automation, design software, and analytics tools, supported by certifications in Excel and AI.Highlights of my experience include ideating and coordinating campaigns for business growth, contributing to new vertical launches, and driving initiatives that improved engagement and attendance by up to 20%.Currently pursuing an MBA in Data Analytics and Data Science, I focus on integrating data insights into marketing strategy, bridging creative thinking with analytical precision to design campaigns that attract, engage, and convert.I’m passionate about learning, simplifying complex problems, and building marketing systems that scale. Whether it’s optimizing processes, analyzing user behavior, or experimenting with design, I thrive where creativity meets logic.
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