Cara Hogan

About Cara Hogan

Cara is a marketing leader with 10+ years of experience in strategy and execution in B2B technology, including 5 years of team building and leadership. She has led teams at both early-stage and growth-stage startups, including two successful exits. She focuses on green and climate technology but has experience in diverse industries, including geospatial, computer vision, AI, air quality, supply chain, agriculture, and maritime.Cara has a passion for concrete solutions that solve real-world problems. She believes marketing creativity and data-driven measurement are the key to driving sustainable business growth.She has a degree in journalism from Boston University and spent 5 years working at newspapers and magazines, including the Boston Globe. Since then, she shifted to working at high-growth startups, bringing storytelling skills to the world of marketing. Now, Cara enjoys building a powerful and targeted marketing message to engage audiences and drive sales for growing climate tech companies.She is a grammar perfectionist, a surfer, a rock climber, and a mom.

Experience

1. Fractional CMO

   Farmblox

   Jun 2024 — Present · Santa Cruz, CA, US

   Farmblox is a farm automation platform, combining a sensor ecosystem, carbon sequestration monitoring, and AI workflows – saving up to 50% in labor costs, reducing water usage, and generating new revenue streams for modern farming.

Education

• Boston University

  Bachelor's, Print Journalism

Skills

• Social Media
• Newspapers
• Blogging
• Saas
• Podcasting
• Marketing
• Content Marketing
• Influencer Marketing
• Content Strategy
• Storytelling
• Journalism
• Writing
• Magazines
• Editing
• Software as a Service (Saas)
• Feature Articles
• Wordpress