Cara Schlanger
Growth Focused Retail, eCommerce and Marketing Leader | Digital Transformation | Brand Builder | Retail and International Experience | Fractional CMO | Marketing Consultant | Williams-Sonoma Inc., West Elm, Pottery Barn
- Role
- Programming Director at Wine Women
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Cara Schlanger
Digital first Global Marketing & eCommerce executive who offers broad-based experience spanning performance marketing, digital marketing, and brand marketing including social media. I have a strong strategic, data driven, and innovative mindset with a keen focus on executing best in class marketing strategies and tactics across multiple channels. I am an experienced eCommerce site operations, site merchandising, site marketing, and site development manager with a strong focus on talent management and development. I can identify business opportunities and successfully devise implementation plans. I have been recognized overall for transformational thinking, customer focus, and driving profitable growth by creating and implementing strategies and programs. 10+ years at Williams-Sonoma Inc.(West Elm, Williams Sonoma and Pottery Barn brands). Dual U.S. and EU (Italy) Citizenship. Marketing Programs | eCommerce Sites & Programs | P&L | ROI |Customer Retention & Acquisition | Digital Marketing | Direct Marketing | Team Building | Social Media | Public Relations | Advertising | Catalog Marketing | Publishing | Retail | Marketing Operations | Data Analysis | Product Development | Global Marketing | Subscription Marketing
Experience
Programming Director
Jan 2025 — Present
Education
William & Mary
Bachelor of Business Administration (B.B.A.)
Skills
- Sem
- Publishing
- Multi-Channel Marketing
- Business Planning
- Customer Acquisition
- Marketing Management
- Email Marketing
- Marketing
- Database Marketing
- Program Management
- Subscription Marketing
- Market Planning
- Market Research
- Brand Development
- Online Marketing
- Marketing Communications
- Mobile Marketing
- Integrated Marketing
- Brand Management
- Marketing Strategy
- Direct Mail
- Management
- Team Building
- Direct Marketing
- Social Media Marketing
- P&L Management
- Product Management
- Strategy
- E-Commerce
- Customer Retention
- Digital Strategy
- SEO
- Leadership
- Advertising
- Strategic Partnerships
- Product Development
- Copywriting
- Affiliate Marketing
- Digital Marketing
- Start-Ups
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