Jamie Cooper
Chief Marketing Strategist, Community-builder, Creator, Connector, Collaborator, Outdoor & Travel Enthusiast
- Role
- Founder & Owner at Zaprès Events
- Location
- Grand Haven, MI, US
- LinkedIn followers
- 500 followers
About Jamie Cooper
Results-oriented marketing executive with 20+ years of experience in media and marketing, offering fractional CMO expertise to drive growth and brand elevation. Proven success in developing and executing strategic marketing initiatives, with a strong background in the cannabis and hospitality industries. Possesses a unique blend of hospitality experience (5 years) and entrepreneurial spirit, enabling a deep understanding of consumer behavior and market trends. Skilled in building and leading high-performing teams, developing processes, fostering collaboration, and delivering measurable results. Current clients include Ray’s Infused Lemonade.Jamie\'s contributions and dedication have earned her recognition within the cannabis community. In 2023, she was voted the #2 Women in Cannabis by the Weed Bar Awards. Additionally, the Grand Rapids Business Journal honored Jamie as one of the Top 50 Most Influential Women in West Michigan in 2020 and 2018. Her leadership and professional accomplishments were also acknowledged when she received the distinction of being a 40 Under 40 Business Leader in 2019 and one of the 200 Most Powerful Business Leaders in West Michigan in 2019 and 2020.
Experience
Founder & Owner
Nov 2023 — Present · Grand Haven, MI, US
ZAprès Events is a growing community of outdoor, water, snow sport enthusiasts and cannabis consumers who participate in our events and connect with others in fun and memorable ways. Whether you are a seasoned skier or snowboarder, boater, cannabis industry professional, or simply someone curious about exploring the intersection of winter sports, action sports, outdoor activities and cannabis, we invite you to join our community. Together, we can create lasting memories, build meaningful connections, and shape the future of outdoor activities, sports and the cannabis industry.
Education
West Texas A&M University
B.S. in Mass Communications, Broadcast Journalism
2000 — 2004
Skills
- SEO
- Television
- Social Media
- Training
- Email Marketing
- Video Production
- Search Engine Optimization (SEO)
- Video
- Graphic Design
- Blogging
- Broadcast
- Direct Marketing
- Digital Photography
- Marketing
- Broadcasting
- Final Cut Pro
- Social Media Marketing
- Press Releases
- Advertising
- Photography
- Brand Development
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